Introduction to NDM

NDM Reading Task

1) Key aspects summary:

Page 10 summary-

The article is essentially a research programme where various people who are teachers etc. look for a pattern in young peoples lives when they interact with certain links and technology for example, social media. They have seen a pattern where the media can have an impact on the way people can learn as well as relate to other people especially their families. Examples include, site like YouTube allow for vlogging and people can present a very true self on screen. but different one in real life.

It also reveals that school and parents don't really care about the social uses of the media,but of the educational spectrum. Young people actually enjoys the company of non-judgemental adults, people who were interested in their actions and movements through the media.

Page 46 summary-

There is the introduction of a new app known as Periscope. This is an app that allows users (of Twitter and Periscope) to live stream anything they like. Their followers on both site (both Twitter and Periscope) can view the content that is being streamed. One major concern for the app and of online is that people have less privacy. They are have no privacy when is comes to streaming as people all over the world can view their content and this damages peoples rights to do whatever they like and to the people they like e.g. friends. Like all forms of technology and online advances, there comes a threat of crime such as bullying. This app can offer the chance for bullies to take advantage of such content and use it against the victim.

This app has had a major problem on piracy. Even though the main purpose of the app is to live stream films and content, users can manipulate its core feature for criminal uses such as piracy. Despite the negative side of this app, there is great potential in the world for an app like this. The app can help educationally as it can prevent absences from occurring. Those who are ill can stream to the app in order to gain the knowledge they need for that day. They may not be at school, but they are getting the knowledge and teaching that they previously wouldn't have received. 

2) Reasons for the essay's success:

The essay begins to set the case study up, by developing on Spotify and the facts that help make its success. It helps give the reader a better understanding of the case study they they are about to read on. It gives a point that seems to be positive towards the case study, however it begins to argue against it, giving an alternative point of view. For example, the artists are ultimately the ones in power and audiences have little control. It argues for and against, giving both sides of the argument and persuades the reader to agree on the subject matter. By identifying both sides it creates a debate which is really crucial when essay writing. It keeps the reader engaged and makes them interact more with what they are reading.

In addition, it gives examples of other businesses and companies that operate in the same market for example, YouTube. Talking about how music streaming apps require wifi regardless of location and other businesses cannot counter this problem.Going into depth of the restrictions that audiences of Spotify have help, to further improve the argument; going again their mission statement. It talks about, how the audiences them self are the ones who shape and are continuously shape the media industry. Finally the use of own knowledge is key. By presenting an answer which goes further from the depths of the question but is still in link with it, can boost the strength of the essay as it gives not a limited amount of information.

3) How has digital media changed your life in the last 5 years (for positive or negative)?:

The media has had a rather positive impact on my life during the past five years, however as we progress through the years it evolves and becomes ever so different, making us (the consumers) want to do more. An example would be, introduction to Instagam or 4K T.V. It is these innovations that come out every few months and constantly gains our attention as it further improves our experience. However, over the years, the internet has become more addicting as YouTuber's and content creator are producing so much content that is occupies the audience. It can create a problem as it helps young people procrastinate and do less work. People would be so occupied with internet activity and media content, that work and the educational side of things become irreverent as it is done less.